At Grupo ADM we are delighted to have collaborated very actively in this headline: ‘Canal Sur television becomes the great reference of the Andalusian Holy Week with a 9.9% share, its best result in the last 13 years’.
Our traditional Lenten programme ‘Andalucía en Semana Santa’ on Canal Sur’s prime time on Thursdays has been joined by the important boost of its broadcasting on Canal Sur Más, making its broadcasts some of the most watched formats so far this season.
In addition, the live procession programme ‘Andalucía Es Semana Santa’, broadcast from Palm Sunday to Good Friday included, has broken all the records of previous years. In fact, the special Easter Week programmes that have offered Andalusians live coverage of the processions have had more than 1,635,000 unique viewers.
On the other hand, the programmes of ‘Andalucía Directo especial Semana Santa’ have achieved their best results with a 14.9% share, their best record since 2011 at least.